When Worlds Collide: Supporting Your Customers through Social Media (Part 1)

Does the thought of delivering technical support in 140 characters or less make you break into a cold sweat? Does dealing with a frustrated customer in front of your happy, smiling Facebook friends make you want to crawl back in bed and pull the blankets up over your head...

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Support over Social Media:
How to Handle Difficult Situations (Part 3)

Some customers see social media channels as their chance to air their grievances, to complain as loudly as they can, and to extract a little “escalated service” from you. If a customer opens their communication with a long, frustrated rant, it’s best to diffuse the situation as quickly and professionally as you can. Here are a few ideas to help you get past the frustration...

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7 Ways to Win at Support over Social Media (Part 2)

Once you accept that you’re going to need to handle support queries over social media, you need to establish rules of engagement that will help you meet and exceed your customers’ expectations. Here are 7 ways to do this...

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Parallels SMB Cloud Insights™ Report for Europe, Middle East, and Africa

The latest report shows that the EMEA SMB Cloud Service Market is expected to grow to €38B over the next 3 years. Learn how different industries currently use and plan to add cloud services, which industry uses the most server add-ons, and which industry is expected to grow the fastest, becoming the #1 user by 2016...

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