Arc Technology Introduces Virtualisation Offering
LONDON, Monday, 2nd April, 2007 – SWsoft, the leading provider of operating system (OS) virtualisation and automation, today announced that it has signed Arc Technology as its third U.K. distributor. SWsoft Virtuozzo, OS virtualisation technology for both Windows and Linux-based systems, is currently the only virtualisation product on the U.K. value-added distributor’s books.
James Munroe, Server-based Computing Product Manager at Arc Technology said, "Virtualisation is a market that has showed astounding growth, and we recognise the technology is key to moving forward with server-based solutions. As such, we were looking for a strong solution that would add value to our existing product portfolio and, after investigating a number of options, we felt Virtuozzo was the one for us. Virtualising the operating system makes managing virtualised environments simpler and more cost-effective. The fast performance, flexibility and asset utilisation of Virtuozzo differentiate it from the other virtualisation products on the market. On top of this, margins of 20 percent are a real lure for resellers so we expect to see a great deal of interest in Virtuozzo from our VAR partners."
With SWsoft’s Virtuozzo, a single Linux or Windows operating system instance can be dynamically partitioned into multiple, highly-efficient and scalable virtual environments. Virtuozzo includes patented technology that enables density of up to hundreds of virtual environments on a single physical server.
Unlike virtual machines and hypervisors, Virtuozzo addresses the challenges faced by today's datacenters of operating system sprawl. Its unique architecture and management tools make it the ideal solution for provisioning, monitoring and managing virtualized server resources.
Rob Lovell, U.K. Managing Director, SWsoft said, "We’re delighted to have signed Arc Technology, a leading U.K. distributor of server, security and network management solutions, and see the relationship as a key part of our strategy for gaining and sustaining significant growth in the U.K. We are not only impressed by Arc’s established and extensive network of reseller partners, but also the company’s approach to providing real value-add though marketing support and lead generation. There is increased demand for virtualisation solutions, and during 2006 we saw a 734 percent growth in our enterprise sales. We believe the buoyant market and growing need for virtualisation equates to a great opportunity for distributors and resellers."
Server-based solutions are a key area of focus for Arc Technology, accounting for approximately one-third of the business. Virtuozzo is the only virtualisation product on its books and is expected to be picked up by a large proportion of its network of approximately 400 active value-added resellers. The distributor is looking to build on this, recruiting more reseller partners with an interest in virtualisation technology. Arc Technology supports its reseller partners with a range of end-user marketing and lead generation activity, from telemarketing to seminars. SWsoft is likewise committed to offering pre-, during and post-sales support, and joint marketing efforts to help ARC Technology and its reseller channel develop their service offerings.
SWsoft’s existing U.K. distributors are CDG UK and IQ-Sys.
About Arc Technology
Arc Technology Distribution Ltd is a value added distributor with extensive experience of working with VARs and ISVs nationally and internationally enabling an innovative approach to enhancing channel distribution, providing suppliers and customers a better way of doing business.
Founded in 1991, Arc is a private company headquartered in Mansfield, Nottinghamshire. For more information visit www.arctech.co.uk or call 0870 770 0850.
SWsoft is a global leader in virtualization and automation software. More than 10,000 customers rely on the proven performance and management capabilities of SWsoft products to optimize their use of IT. Founded in 1999, the company has offices located throughout North America, Europe and Asia. For more information, call 703-815-5670 or visit www.swsoft.com.